TALK NATURAL

TALK NATURAL

Thursday, May 19, 2011

IT'S NOT EASY BEING GREEN

The Challenges of All Natural Products

I am so proud of the Envy Organics line of sun care, personal care, facials, serums and organic oils and cremes. They are some of the greatest formulas that Absolutely Natural has put forth in more than 20 years of formulating, producing and distributing all natural products.

Couple the excellent products with the fantastic Envy team from FHTM led by Katie Williams and FHTM's commitment to excellence and it is no wonder that I love working with the company. I enjoyed meeting many reps in Lexington last year and look forward to the convention in Orlando.

One reason Envy products are so unique is the difficulty in manufacturing all natural products. It's not that other companies can't do it, it's just they aren't willing to do what it takes. The formulas are more expensive, the blending process is logistically difficult and everything about it is harder.

We don't have the luxury of dumping chemicals in our tanks to thicken the product if it is a bit too thin, or thin the product if it is too thick ... Instead our processes can take hours and hours and even then, we don't always get the exact same viscosity, fragrance, color and texture from batch to batch. Of course, we have parameters we have to meet with pH, viscosity and other important factors, but unless I was willing to use chemicals, we will have some variances.

It is a longer, harder, more expensive process but definitely worth it. Naturals provide nutrient values that chemicals don't have and are easy and gentle on the skin. And, of course, in the long run you don't have to worry about what all that exposure to potentially toxic chemicals is doing to your hair, scalp and skin. You don't have to worry about the adverse effect of the chemicals entering your bloodstream.

You can just relax and enjoy the Organics, botanicals, the fruit essences, vitamins, herbs and essential oils that make up your fantastic Envy line!


Best regards,

Charley
Producer of Envy Organics